Founded in 1992 by the late Evelyn H. Lauder, The Estée Lauder Companies’ Breast Cancer Campaign is the global beauty company’s largest corporate social impact program—with a mission to help create a breast cancer-free world for all.
 
Together, The Campaign and The Estée Lauder Companies Charitable Foundation have funded more than $118 million for lifesaving global research, education and medical services with more than $93 million funding medical research through the Breast Cancer Research Foundation (BCRF), which is dedicated to advancing the world’s most promising research to eradicate breast cancer.
 
“Our success as a company is deeply rooted in living our shared values, and The Breast Cancer Campaign represents the best of who we are and what we do,” said Fabrizio Freda, president and CEO of ELC. “As the company’s largest corporate social impact program, The Campaign is the cornerstone of our social investments in women’s advancement and health. Through our collective efforts, we continue to advance this purpose- driven work to support all of those touched by breast cancer.”
 
In honor of The Campaign’s 30th Anniversary in 2022, The Estée Lauder Companies Charitable Foundation made a commitment to donate $15 million over five years to the Breast Cancer Research Foundation to fund groundbreaking research that will further the goal of reducing breast cancer disparities and improving outcomes. 

This year, the campaign will:
 

• Support 60+ organizations worldwide aligned to the diverse needs of local communities


• Honor the 20th Anniversary of The Breast Cancer Campaign in China, including the illumination of No.1 Wai Tan Yuan, Shanghai


• Address disparities that exist across the entire breast cancer landscape


• Fund medical research and fellowships worldwide


• Fund medical resources and services including access to mammograms/screenings for vulnerable groups with limited access to healthcare


• Provide support, therapy and counseling programs


• Host and convene events to advance education on breast health with key opinion leaders and experts – encouraging stakeholders everywhere to become breast health advocates


• Issue an Instagram call-to-action on October 1 to engage audiences and raise funds for BCRF using #TimeToEndBreastCancer


• Engage ELC’s brands: AERIN Beauty, Aveda, Bobbi Brown Cosmetics, Bumble and bumble, Clinique, Darphin, Dr.Jart+, Editions de Parfums Frédéric Malle, Estée Lauder, Jo Malone London, KILIAN PARIS, La Mer, Lab Series, Origins, Smashbox, Tom Ford Beauty and Too Faced – with each donating to BCRF and/or local cancer-focused organizations around the world through product sales or flat donations (brand participation varying by market)


• Illuminate buildings, monuments and landmarks around the world in pink to raise awareness, including Empire State Building, New York City; Eiffel Tower, Paris; Burj Al Arab, United Arab Emirates, among others

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